Oopzie Dazy

Package Design | Illustration | Typography

Oopzie Dazy is a quirky wine label that celebrates life’s little stumbles with charm and humor. Each bottle features a playful illustrated character with flowers for eyes and a daisy tumbling out of its head capturing the idea that even a mess can bloom into something beautiful. The bright, cheerful color palette of punchy pinks, golden yellows, and soft greens adds to the lighthearted vibe. With names like “Tipped Over” and “Spilled,” Oopzie Dazy brings bold personality and a wink of whimsy to your wine shelf because sometimes, the best memories start with an oops!